Woman in Tech of the month: Holly Griffiths

Describe your role and what a typical day looks like for you?

I’m working at a Public Service client, where my mission is to bridge the gap between technology and business. I’m supporting the rollout of a new organisation-wide system, ensuring the tech being built works seamlessly for the people who will be using it. My day involves planning and coordinating delivery schedules, reporting to stakeholders, creating e-learning materials, and leading testing sessions. In a nutshell, I’m making sure technology fits smoothly into the business and is ready for everyday use.

What has your career journey been like so far?

My career journey started with the PA graduate rotation scheme in 2022, which was my first step into consulting. Before that, I’d always had an interest in business, despite studying History at university. I was an active member of the Business societies, keen to expand my knowledge. After graduating during the COVID pandemic, I returned to my hometown in Northumberland, where I had the chance to reflect on my career path. My uncle gave me a book called ‘The Goal’ by Eliyahu M. Goldratt, which follows a plant manager trying to save his business. It inspired me to pursue consultancy.

Since joining PA, I’ve worked on a range of projects across the private and public sectors, from healthcare to government initiatives. This variety has shown me that my strengths lie in tech, particularly in roles where I can support and facilitate project success.

What advice would you give to other women looking to pursue a career in technology?

My advice for women considering a career in technology is not to let a non-tech background hold you back. You don’t have to be a coding expert to make an impact in tech. One of the best ways to break into the field is to explore different schemes, connect with people, and join projects where you can learn how tech products come together. I joined a Women in Tech coding course with zero experience and met inspiring women who introduced me to roles like Product Management and User Experience. Tech thrives on diverse perspectives and skills, so there’s plenty of space for different backgrounds. Take a chance, get involved, and discover where your strengths fit in.

Does personal branding have value in career placement?

Personal branding is invaluable in tech – it’s about being authentic, embracing a ‘fail fast’ mindset, and creating a safe space where others feel they can be themselves. In tech, we’re constantly testing ideas, learning from mistakes, and moving forward. A strong personal brand builds credibility and encourages openness, making it easier to speak up, share ideas, and support a team culture where everyone feels empowered to take risks. When you’re true to yourself, you help create a workplace where everyone feels comfortable experimenting, growing, and thriving.

Do you have any thoughts on being an ally for women in the workplace?

A culture of support and allyship is essential. Through my experience supporting PA’s Mothers in Tech group, I’ve gained a deeper understanding of the unique challenges that colleagues face when returning to work after maternity leave. Balancing early motherhood with re-entering a high stakes work environment is no small feat, and it’s highlighted the importance of flexibility, empathy, and creating a space where women feel supported, not penalised, for managing multiple roles.

In tech, where projects are fast paced, ensuring that women’s contributions are valued and respected just as much as anyone else’s is important. I make a conscious effort to invite diverse perspectives and give credit where it’s due, creating a supportive environment where everyone feels empowered to speak up.

Ultimately, allyship is about fostering a culture that celebrates diversity, encourages open dialogue, and recognises the value that everyone brings. When we support women and parents navigating these challenges, we create a workplace where everyone can thrive.